conditioning DIRECT COLOUR
A direct cosmetic, conditioning and delicate color to create temporary hair color without the commitment of permanent color, with excellent results. Dynamic, versatile and multi-functional, it gives highly creative chromatic effects that are easy to maintain.
TECHNOLOGY:
A DIRECT FORMULA, where the formula stays on the surface of the hair in correspondence with the cuticle (which is different to the oxidising process), whilst respecting the hair’s structure.
/ WITH HIGH QUALITY COLORING MOLECULES WITH A HIGH LEVEL OF PURITY for rich and shiny effects and calibrated hair tones that are highly versatile.
/ GEL-BASED FORMULA adheres perfectly to the shaft, for optimal color depositing on the hair.
/ AMMONIA-FREE DOES NOT NEED OXIDISERS.
TREATMENTS
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TONE AND SHINE
natural or color-treated hair
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INTERGRITY 41®
an exclusive extract from sunflower seeds rich in antioxidant polyphenols, for greater color stability over time.
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ARGAN OIL AND SHEA BUTTER
emollient, to nourish and protect hair
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HUMECTANT AND CONDITIONING AGENTS
improve manageability, softness and shine
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AN AMPHOTERIC SURFACTANT
with a delicate cleansing action makes rinsing easy
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A PLEASANT FRUITY FRAGRANCE
gently envelops the hair
TREATMENTS
/ TONE AND SHINE natural or color-treated hair.
/ REVIVE, intensify, correct or salvage hair color, making it intense and radiant.
/ COLOR TONE after bleaching, lightening or applying permanent color
/ RI-PIGMENT AND DARKEN starting from very light levels.
/ ENHANCE COLOR CONTRASTS with intense and shiny shades, for trendy results
/ COVER greys temporarily